Category: Mobile App Strategy
How m-commerce can benefit your business
What does m-commerce have to do with your everyday life? A lot, I'd say. Nowadays, billions of people have at least a smartphone or a tablet and it has become so common to buy clothes,...
5 steps to build mobile marketing strategies successfully
We can affirm that building mobile marketing strategies in a successful way is not the easiest thing in the world and a lot of aspects have to be considered when your marketing team decides to...
What is the relevance of app metrics to a marketing strategy?
As a mobile marketing manager, we know that you invest on a regular basis a lot of time and money in your app. So, how do you optimize your strategies? We've broken out some of...