We can affirm that building mobile marketing strategies in a successful way is not the easiest thing in the world and a lot of aspects have to be considered when
As a mobile marketing manager, we know that you invest on a regular basis a lot of time and money in your app. So, how do you optimize your strategies?
Many people are into games and companies have been developing strategies and tactics to generate more installs. In that scenario, ASO games has become a must. Games are by far
A lot has been said lately about what a/b testing is but many marketing managers do not know exactly what it is and how it works in practice. A/B testing